DEPARTMENT OF COMMERCE
MAHATMA GANDHI COLLEGE, THIRUVANANTHAPURAM
Second Semester M.Com. Degree
Examination, April 2020
Paper
– I: CO 221 E-BUSINESS AND CYBER LAWS
Module
III
Time:
1 hrs 40 minutes Maximum Marks: 40
Section A
Answer all questions.
Each question carries 2 marks.
1. What is CRM strategy?
2. What do you know about selling chain
management?
3. What is ERP?
4. Write a note on knowledge repository.
5. What do you mean by data mining?
(5 x 2 = 10 Marks)
Section B
Answer any 3 of the following questions. Each
question carries 5 marks.
6. Examine the term Supply Chain Management. Explain
the SCM flow.
7. What is the relationship between ERP, CRM and SCM?
8. What are the important forces influencing ERP?
9. Discuss about the term e-procurement. What are
its advantages?
10. What are the recent treads in e-business
technologies?
(3 x 5 = 15 Marks)
Section C
Answer any ONE of the following questions.
Each question carries 15 marks.
11. What is CRM? Examine its various components.
Also describe the benefits of CRM in business.
12. What do you know about ERP? State the important
functional areas of ERP and its importance in business.
(1 x 15 = 15 Marks)
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